Puhos ♡ People is a socially engaged project set in the Puhos Mall, one of the liveliest multicultural hubs of the Helsinki city,  to develop cultural activity within the mall´s communities, and to strengthen interaction between different socio-ethnic groups in the Itäkeskus area of Helsinki, Finland.

The Puhos is  a centre maintained by multilingual actors and consists of different communities, shops, restaurants, cafés and mosques. The mall is a spontaneously developed meeting point, which gathers people from diverse backgrounds.

The first event of the project was organized in August 2017 comprising of community based cultural festival set out to increase cultural capital and visibility of the Puhos mall. The event was targeted for families and gathered around one thousand participants.The festival consisted of multilingual music- and poetry programmes; composition work and performance for Puhos Mall by local youths (organised as part of Finnish Museum of Contemporary Art Kiasma Theatre URB 17 Festival programme); workshops; as well as pop-up and local restaurants serving multiethnic cuisines.

The festival website

Puhos ♡ People, Initiators: JP Kaljonen, Sirkku Halme, Badbaado Organisation and local communities, Socially engaged project, Finland 2017-.